The Catholic Church in Kenya has introduced a new brand of altar wine designated exclusively for use during Holy Mass, addressing concerns that the previous brand had become widely available in bars, shops, and hotels throughout the nation.
The new beverage, simply called Mass Wine, bears the coat of arms of the Kenya Conference of Catholic Bishops (KCCB) and an official signature verifying its authenticity, according to a BBC report.
Archbishop Anthony Muheria of Nyeri informed the BBC that the newly approved wine “is not for sale at any business outlet” and is imported, owned, and distributed solely by the KCCB to dioceses across Kenya.
The shift follows the discovery that the previous wine, once reserved for liturgical use, had started appearing in liquor stores, supermarkets, and local bars, a trend many faithful believed undermined its sacred nature.
After evaluating multiple alternatives, the bishops selected a South African vintage, which was formally launched at the National Prayer Day held at the Subukia National Marian Shrine in Nakuru.
Archbishop Maurice Muhatia Makumba, chairman of the KCCB, declared during the event:
“This is the only wine that will be used in Mass celebrations across the country going forward.”
He instructed all Catholic churches to phase out the old brand and ensure priests are acquainted with the new distribution process and authorized suppliers.
Archbishop Muheria emphasized that the initiative ensures “purity from source”, preserving the sanctity of the Eucharist.
The new bottle includes a phrase that states:
“The fruit of the vine and the work of human hands will become our cup of joy” — a reminder of its spiritual importance.
Many Catholics have embraced the decision, viewing it as a vital measure to safeguard the holiness of the sacrament.
Over 10 million Kenyans — approximately 20% of the population — are Catholic, making the church’s decision a significant change for the nation’s Christian community.
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