Calvin Klein Uses Trans Man To Model Women’s Bra
Calvin Klein has been criticized for employing a trans guy to showcase a sports bra.
Bappie Kortram can be seen wearing jeans and a sports bra in a promotional photo published by the brand.
Bappie, who is from the Netherlands, is represented by several modelling agencies across the world, including British Zebedee Talent, which describes him as a “trans man who has not yet had top surgery.”
The advertisement, which was first presented as part of the Calvin Klein Pride 2022 Campaign, went viral this week after being reposted on Twitter by Dr Anastasia Maria Loupis, who wrote, “Calvin Klein wants to go broke.”
Other users were stunned by the advert, with one writing: “Disgusting and I love Calvin Klein jeans. This is not a great ad for his clothes at all. Stop bowing down to all these demands, as this will only hurt your brand in the long run.”
Another added: “The bra/beard thing has me confused. If he’s trying to be more feminine, why keep the beard or is this transwomen having beards a thing?
“Is he just gay and wearing a bra because he’s overweight and thinks it’s cute? So many questions. Lol.”
A third wrote: “Wow this makes the clothes look ugly. I thought ads worked on making stuff look attractive and aspirational?”
One commented: “Good for them they feel that good about themselves but I don’t believe most people find this physically attractive or want to see it. I sure don’t!
“No thank Calvin Klein enjoy your time with Bud Light!”
Another wrote: “This cannot be legit. Come on. Let me wake up from this nightmare.”
One added: “Gross. A far cry from their haute couture ads.”
“I don’t understand why they want to promote ugly,” one commented while another wrote: “That must appeal to like 10 people.”
“In their bid to appease a tiny minority, they’re alienating a huge majority!” another wrote.
This follows calls to boycott Adidas in response to the use of a biologically male model to market women’s swimwear in its ‘Pride 2023’ collection.
When it published an advertisement for the £50 bikini as part of its effort to ‘uphold inclusive ideals,’ the sportswear company sparked outrage from fans who accused it of making a ‘mockery’ of women.